Branding & Packaging
We design brand identities and packaging for supplement, food, beverage and skincare brands. Positioning and logo through to print-ready files your printer can run.
Most brands hire us for one and end up needing both. Identity settles what the brand says. Packaging is where those decisions meet a dieline, a compliance panel and a shelf.
We start with a workshop and a hard look at the category, settle positioning and voice, then build the visual system and document it so your team and your vendors can use it without asking us.
We design on your printer’s dieline from the first concept. What you approve is what runs, so nothing unravels at pre-press.
Consumer goods brands across supplements, food and beverage, skincare and outdoor.
Every project runs the same way. Each stage gets signed off before the next one starts, so revisions stay cheap instead of piling up at the end.
Direct-to-consumer brands where the package does the selling before anyone opens it.
Capsules, powders, gummies, stick packs and daily sachet systems, with the Supplement Facts and claims work that comes with them.
Drink mixes, functional food and snacks, where a range grows one flavour at a time.
Jars, tubes, cartons and labels, where finish and material matter as much as the logo.
Established brands that need the identity to mature without losing what people already recognise.
No. Plenty of brands come to us happy with their logo and only need packaging. Others need positioning work long before there’s a product to put in a box. We scope them separately. If you need both, do identity first. Packaging is where every unresolved brand decision surfaces at once, and sorting them there costs more.
Yes, and we’d rather. We design on the dieline your printer supplies, build to their spec, and stay involved through pre-press and proofs. If you haven’t picked a printer yet, we’ll design to a standard structure and adapt once you do.
We lay out the panels, claims, warnings, barcodes and certification marks as part of the packaging work. You supply the final nutrient data and any claims your regulatory advisor has cleared. We’re designers, not compliance counsel. Final legal sign-off stays with you.
For identity: a logo suite in vector and raster across every colorway you need, a documented visual system, and a brand guide. For packaging: print-ready artwork in your printer’s required formats, built on their dieline, plus mockups you can use in your own marketing.
That’s most of the job. We design a hero SKU, get it approved, then extend it across flavours, strengths and counts. Each variant reads as its own product and the range still looks like one brand.
Yes, and it’s usually why brands consolidate with us. The team that builds the identity also builds the Shopify site, the Meta ad creative and the email program, so the brand doesn’t drift once it’s out in market.
Send us the product and tell us where you’re stuck. We’ll come back with what the work involves and how long it takes.