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ECOMMERCE MARKETING BLOG

The Forge Digital Marketing Blog offers education on Inbound Marketing, Digital Marketing, Traditional Marketing, Social Media Marketing and more. Get educated on the tools your business needs to succeed in the digital atmosphere of 2023.

eCommerce

How to Embed a Klaviyo Form on Your Shopify Store

May 24, 2024

Tired of poking around in Klaviyo and Shopify to try and get your custom form to appear? Don’t fear. Forge is here! Let us teach you how to embe...

Email Marketing

The Ultimate Beginner’s Guide to Klaviyo Email Marketing [2024]

April 24, 2024

In today’s digital landscape, effective email marketing is crucial for businesses of all sizes. Klaviyo, a powerful email marketing platform, ha...

Branding

Brand vs. Marketing: Two Pillars of Business Strategy in the Modern Era

April 22, 2024

In the bustling arena of modern commerce, where countless brands hunt for attention and consumer loyalty is the ultimate currency, two pillars stand a...

Email Marketing

What Is an Open Rate for Email? Ways To Increase Email Open Rates (2024 Guide)

March 29, 2024

Utilizing email marketing stands out as one of the most powerful methods to connect with existing customers, prospective clients, and leads. It offers...

Branding

The Best Time To Post On Instagram In 2024 (Latest Data)

March 28, 2024

The Instagram algorithm is constantly evolving, and the trends are changing. Ensuring your Instagram stories, reels, feed posts, and carousels are sha...

Blogging

What is Email Deliverability? Best Tips & Practices in 2024

February 28, 2024

In the ever-evolving landscape of digital communication, email remains a cornerstone for personal and business interactions. However, the success of e...

Marketing

Creating a Video Marketing Strategy: The Ultimate Guide for 2024

February 28, 2024

In today’s digital landscape, video marketing has emerged as a powerhouse strategy for businesses looking to captivate their audience and drive ...

Advertising

Inbound vs Outbound Marketing: How They Are Different?

January 26, 2024

Marketing is one the most important pillars that aids the growth of your business. No matter what market segment your business serves. Marketing is th...

CRO

SEO For Law Firms – Beginners Guide 2024

January 26, 2024

Do you know why you should pay attention to SEO for law firms? In the competitive landscape of the legal industry, establishing a strong online presen...

Advertising

Shopify Email Marketing – The Ultimate Guide 2024

January 26, 2024

In the ever-evolving realm of e-commerce, staying at the forefront is essential for achieving success. One of the most powerful tools at your disposal...

CRO

Boosting Ecommerce ROI: Strategies for Maximum Returns

December 29, 2023

When the term “ecommerce” dances across your mind, who steals the spotlight? Undoubtedly, it’s Amazon—the juggernaut of ecommerce! P...

eCommerce

Connective Ecommerce: The Ultimate guide for 2024

December 29, 2023

Have you come across the concept of “connective” eCommerce? It represents a novel approach to launching a successful online store with min...

Branding

Lead Generation vs Brand Awareness: Pick Impactful Strategy

December 28, 2023

Both brand awareness and lead generation are marketing terms. Both are marketing strategies that aim toward the growth of existing or newly establishe...

Email Marketing

Cold Email Marketing: What is It and How to Do It Right?

December 4, 2023

In the digital marketing era, where personalization and targeted outreach are the main doors to reach potential prospects, cold email marketing has em...

Branding

What Is Brand Strategy? Definition and Guide

November 30, 2023

 In the dynamic landscape of business, the term “brand strategy” is often thrown around, but what does it really mean? What role does it p...

SEO

International SEO: Optimize Your Site in 10 Key Steps

November 29, 2023

In today’s interconnected world, expanding your online presence globally is not just an option—it’s a necessity. International SEO plays a...

Marketing

What Is a Performance Planner in Google Ads?

November 1, 2023

May 2019 saw the unveiling of a game-changing feature in the world of advertising by Google Ads – known as the Google Ads Performance Planner, t...

Marketing

TikTok Vs Instagram: Which Is Better for Your Brand?

November 1, 2023

TikTok Vs. Instagram! Which is better for your business? The answer depends on what you want to achieve and the kind of business you have. The compari...

Marketing

How Much is the Cost of Google Ads? A Complete Guide

October 10, 2023

Google Ads has emerged as a powerful tool for advertisers seeking to reach their target audience. The ability to display ads prominently within Google...

Branding

Healthcare Branding & Marketing: A Comprehensive Guide

October 10, 2023

People take note! Today’s healthcare is all about you and your choices. It’s not like it used to be. We’re talking about a healthcar...

Marketing

How to increase sales on Shopify: 22 Proven strategies with examples and illustrations

August 31, 2023

Shopify houses over 4 million online stores and records 2 million active users per day. Such staggering numbers are why the company registered revenue...

Email Marketing

Ultimate Email marketing objectives: How to set goals for email marketing campaign success

August 18, 2023

A wise man once said: “If you shoot at nothing, you will hit it every time.” And that applies perfectly to email marketing.  The first step to any suc...

Email Marketing

10 Latest Email Marketing Trends Driving Engagement and Revenue in 2023

August 14, 2023

“If your successful email marketing campaign suddenly goes silent, chances are, market trends shifted while you were high-fiving your team.” — Mediato...

eCommerce

Impact vs Influence: Finding the Best Influencer for Your Brand

July 26, 2023

Today, to be successful in any industry, you’ve either heard of brand awareness or been impacted by an influencer marketing strategy. An estimat...

Website Design & Development

The Benefits of Outsourcing Website Design and Development

July 26, 2023

About 38.5% of website visitors will judge your business after glancing at your website. In fact, 38% will leave if your site is poorly designed. A po...

Marketing

Instantly grow your ecommerce business 25%+ with Amazon Buy with Prime: Here’s how

July 8, 2023

Amazon Buy with Prime was built to provide the ultimate shopping experience for customers. But for an e-commerce merchant like yourself, “Buy with Pri...

eCommerce

Klaviyo Integrations for marketing success in 2023: A definitive guide

July 6, 2023

With Klaviyo integrations you can retrieve and turn ecommerce marketing data into paying customers.  In 2022 Klaviyo helped its users generate $2.2B i...

eCommerce

Klaviyo Shopify Integration: How to do it in minutes

July 5, 2023

Klaviyo Shopify integration is simpler than ecommerce enthusiasts make it sound. In fact, the entire process can be completed in minutes if one follow...

eCommerce

How to unlock ecommerce business growth by integrating WooCommerce with Klaviyo

July 5, 2023

Integrating WooCommerce with Klaviyo is capable of unlocking serious business growth, better customer relations, untapped revenue and higher conversio...

Advertising

What Are the Benefits of Hiring Graphic Design Services?

June 27, 2023

Design helps your business succeed. Over a ten-year period between 2004 and 2014, companies that placed higher importance on design outperformed compa...