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FORGE BLOG

The Forge Digital Marketing Blog offers education on Inbound Marketing, Digital Marketing, Traditional Marketing, Social Media Marketing and more. Get educated on the tools your business needs to succeed in the digital atmosphere of 2018.

Marketing

7 Reasons You Need a Pro to Help Create Your Ecommerce Marketing Strategy

August 27, 2020

Why reinvent the wheel? There’s no point! Get an agency on board to create and manage your e-commerce marketing strategy.There’s a whole b...

Uncategorized

How to Sell Coffee: The Modern Marketer’s Guide

August 27, 2020

Do you have a coffee business that’s making an online transformation? Do you want to learn how to sell coffee online using modern marketing? Do you wa...

Uncategorized

5 Cannabis Marketing Trends for 2020 You Need to Keep an Eye On

August 27, 2020

These days, 64% of US adults over the age of 21 would be willing to try cannabis. Meanwhile, a whopping 81% of the same group agree that cannabis shou...

Uncategorized

Your Basic Guide to Online Fitness Marketing

August 27, 2020

Nearly 90% of consumers use the internet to find local businesses. Unfortunately, only 50% of small businesses have a website. Without a strong online...

Marketing

6 Food and Beverage Marketing Tips From the Pros

August 27, 2020

Online sale of food and beverage in the U.S. is projected to grow by 20% within the next year. It’s not surprising that consumers have been skep...

Uncategorized

5 Marketing Tips to Sell Beauty Products Online

August 27, 2020

Thanks to the popularity of social media, specifically Instagram and Tik Tok, beauty products are selling like hotcakes. As of July 2019, the beauty i...

Marketing

How to Market Your Kratom Brand Going into 2021

July 6, 2020

Thus far, the year 2020 has been turbulent. Between protests and pandemics, it seems unlikely the world will ever return to the way it was. This inclu...

Advertising

CBD Advertising: This is How to Market Your CBD Products Online

June 30, 2020

If you run a CBD company, you got in on the business at the right time.The CBD industry is poised to explode in America. With the country-wide legaliz...

Social Media

How to Grow Your Business Instagram Account in 2019

April 10, 2019

Instagram has blossomed into a B2B/B2C platform over the past few years and we are here to show you how to take advantage of it!  Here are some helpfu...

Blogging

How to repurpose content to boost your digital marketing strategy

January 30, 2019

Constantly producing high-quality content that is desirable is quite challenging, so make it a little easier on yourself by repurposing that content &...

Email Marketing

Why your business needs email marketing

September 28, 2018

Why is email marketing one of the very best digital marketing tactics in which your business (no matter how large or small) should invest? Let's dive...

Website Design & Development

5 signs it’s time for a website redesign

September 29, 2017

It’s really easy to get comfortable with your website. You may have invested a lot in your initial site design or development or you might just ...

Marketing

Today In Ridiculous: KFC Is Launching A Chicken Sandwich Into Space

April 25, 2017

Have you ever thought the best way to market your newest product is to launch it into the freakin’ cosmos with the help of Rob Lowe? In what seems lik...

Marketing

The Rise of Digital Fitness

April 18, 2017

Our consumers are now doing all that and more when it comes to fitness. Americans are pounding back Soy Protein Shakes and purchasing Fitbits in milli...

Advertising

Why Advertising Has Shifted From Product Features to Brand Persona

March 28, 2017

When I was but a child, perhaps about six or seven, I didn’t care what brand I wore. My mother, also, didn’t care what brand I wore. I’m not insinuati...

Advertising

That One Time Don Draper Collaborated With David Miami

March 21, 2017

Heinz Tomato Ketchup is actually running a fictional ad campaign first presented in AMC’s Mad Men by the dashing, the debonair, Mr. Don Draper.

Marketing

Nostalgia Marketing: hit right in the feels

March 14, 2017

Heard a lot of synth in recent pop culture music? That's right, nostalgia marketing has skipped another era into 80's revival. Here's how to use it.

Branding

Why We Love the Denny’s Tumblr

March 7, 2017

I’d like to let you in a little well-kept secret: the Denny’s tumblr. If you haven’t seen it, please check it out. It reads less like a major corporat...

Creative

3 Tips to Boost Productivity and Get Your Ass to Work

March 3, 2017

I hate to be cliche and start an article about organization by saying, “In today’s crazy world…” but, well, in today’s crazy world it is hard to keep ...

Marketing

A Mega Idea: The Microtrend

February 22, 2017

Today’s topic you may or may not have heard of before: Microtrends. What are they, who are they, and most importantly – how can we apply microtr...

Advertising

Have You Heard of the Brand Gap?

February 17, 2017

Today we’re covering the all an important concept in Advertising: The Brand Gap. Huh? Excuse me? What in tarnation is that? The Brand Gap could ...

Advertising

Getting Down with the Fitness

February 2, 2017

I won’t try to sugarcoat this: staying fit in America is hard. It’s like clawing yourself out of a deep pit of fried foods, endless ice cream and oodl...

Advertising

Your Advertising is Boring – Here’s How to Change It

January 27, 2017

Hi there! We need to talk. I couldn’t help but notice that your advertising is falling a bit flat these days. Don’t get defensive just yet: this happe...

Social Media

Facebook rolls out video reel feature on mobile

December 1, 2016

The social media giant has added a new feature tab (play button, bottom, second from left) to the mobile app. What this means for marketers:

Social Media

Instagram announces in-app shopping

November 2, 2016

Yesterday, Instagram announced it will finally be rolling out an in-app shopping feature. Warby Parker from Instagram for Business on Vimeo. Instagram...

Blogging

Why your business needs a blog

October 26, 2016

When someone says, “I blog”, what is your first reaction? “Oh, how sad, they’re stuck in 2005 when bloggers were a real thing....

Creative

How to take better pics to promote your business online

October 17, 2016

It’s almost 2017 and human beings officially have attention spans that are shorter than goldfish. Yikes. So what does that mean for promoting yo...